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Xiaohongshu Influencer Marketing
We help F&B, Travel, Retail, Hospitality and Beauty brands to reach Chinese audiences in Singapore, China and South East Asia through authentic Xiaohonghsu KOL & KOC (UGC) campaigns - delivering real engagement, trust and growth.
Our 4 step framework :
- Audience & Intent Mapping : We analyse how Chinese users search and discover F&B, travel, lifestyle and beauty brands — from food recommendations to travel planning.
- KOL & KOC Strategies - User Generated Content : Audience Fit, Content Fit, Brand Fit, Credibility and Engagement level.
- Authentic Content Creation : Story Driven, Experienced Based, Platform Native, is a recommendation not an ad.
- Amplification and Optimization: AI SEO to identify intent clusters (not just traditional keywords), structure and create content and optimizing at scale
What You Will Achieve with our guaranteed KPI:
- Grow targeted brand awareness
- Increase engagement & Social Proof
- Drive qualified traffic
- Support Conversion Goals